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Marketing of innovations at the market of educational services
Journal: Marketing and Management of Innovations (Vol.3, No. 2)Publication Date: 2012-06-26
Authors : S.B. Semenjuk;
Page : 39-44
Keywords : innovation; innovative education; innovative educational activity; innovative higher educational establishment; marketing of innovations; market of educational services;
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Abstract
The theoretical approaches of different authors near maintenance of concept innovation are considered, innovations in education are analysed, certainly essence and necessity marketing of innovations application at the market of educational services are defined, directions of innovations in higher education, objects and subjects of innovative activity of higher school are selected.
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Last modified: 2013-04-18 07:15:30